In college, I had a journalism instructor who said if you can think of anything that might seem of interest, to even one person, including yourself, you should write about it. 

That being said, my last blog was in February. It was never my intention to wait that long to post another one, but any of the thoughts, interests and experiences I tried to draw on, centered too much around dealing with the pandemic. It has always been my intent to engage, possibly entertain and have some fun writing these. The last ten months have offered very little inspiration that would not seem controversial or polarizing to at least someone. I just didn’t want to go there.

I was on a Zoom conference the other day where one of the attendees (an exhibit house employee) remarked that there was so much dust on the machines in their shop they couldn’t see how any more could possibly pile up.

Ouch!

A chilling realization for many in our industry that trade shows and face-to-face meetings remain, for the most part, at a grinding halt. By all indications, with a very few exceptions involving business-to-consumer or private events, the United States will not see events coming back until at least Q1, 2021. A few shows have already pushed back dates to July and August.

Simply put, one cannot sugarcoat anything about the physical and economic impact of the COVID-19 Pandemic to anyone or any organization in the hospitality, meeting and travel industries. Doing what you can to hold on until there is an effective treatment or vaccine, is of the highest priority. From what we have seen, that has taken many forms.