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12

Feb

2021

Has It Really Been a Year?

Author: Steve Moskal

A year ago today, I was making final west coast travel plans to supervise set up of a client’s properties during the first week of March.

 

Two weeks later, I was informed the event cancelled due to concerns about spreading the newly discovered COVID virus. In addition to the exhibit floor, the focus of this annual show was education for public health department officials attending from all over the country.

 

Not too long after that, trade shows and other face-to-face marketing events started falling like oak leaves in the Fall. By the end of March, our warehouse was full to the brim with properties that either had returned early or prepped properties sitting idle with unused shipping labels attached.

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