Saturday, January 19, 2019
    Back
   
Blog  >  Details

18

Apr

2018

There Goes the Neighborhood?

Author: Steve Moskal

Sears is closing their last store located within the city of Chicago.

 

It is the one on the northwest side at the Six Corners area. That’s where Irving Park Road, Cicero and Milwaukee avenues intersect, creating a hub of retail and commercial activity that has anchored the northwest side neighborhood, known as Portage Park. The history of the name dates back to the French explorers. The explorers and their Native American guides would portage canoes across the area, linking the Chicago River on the east and the Des Plaines River to the west.

 

It is also where I grew up.

Comments (0)
Number of views (867)

19

Jul

2013

Can Event Marketing Be Truly Sustainable? Part Two

Author: Steve Moskal

A few weeks ago, Part One of this blog was published (see below).

 

I suggested that exhibitors and supplier partners have to do more to become eco-friendly and avoid needlessly wasting Earth’s natural resources. While face-to-face marketing isn’t ecologically sustainable now, our industry continues to move in the right direction.

Comments (0)
Number of views (314)

19

Jun

2013

Can Event Marketing Be Truly Sustainable? Part One

Author: Steve Moskal

In an effort not to run on with a long blog, I’m going to divide this article into two parts. Check back in a week or so for part two.

 

According to GES’ recently published 2013 “Trend Tracker” when it comes to design, sustainability should be on the minds of exhibitors and how they relate to their customers. About sustainability, it reads:

 

“Having an eco-friendly event footprint might have been optional a few years ago. But now it’s often a must. Recycling has become a way of life for many of us, at home and on the job. The event industry is catching up - and customers are taking note of which brands are going green, which aren’t, and which say that they are going green but they’re not.”

Comments (0)
Number of views (238)

24

Jan

2013

A Must-Read For All Trade Show Exhibitors

Author: Steve Moskal

The Exhibit and Event Marketers Association (E2MA) recently posted their 2012 Advocacy Study Presentation titled “Enhancing Exhibitor Value Enables Show Growth” on their website.

 

I urge everyone to read through the report if you have not done so already. While it touches on many important trends and facts regarding show costs and the consumer price index (CPI), it takes special note to identify that over 30% of costs are unknown at the time a booth space contract is signed. These costs include drayage (material handling) and in many instances, install and dismantle labor.

Comments (0)
Number of views (318)
Read more

Categories: EAC, Material Handling, Trends

Tags:

Sign Up For Our Blog

«January 2019»
SunMonTueWedThuFriSat
303112345
6789101112
13141516171819
20212223242526
272829303112
3456789

Recent Posts

Sharing Anniversaries, Surviving Bumps and Looking Forward
Eyes on the Skies and Pass the Towels
Drayage is Everywhere
Exhibiting in the United States - a Whole Different World
There Goes the Neighborhood?
English Ivy and Creating Opportunities
Wait! Wait! No, Don't Wait
A Walk in the Woods (does a body and mind good)
Do You Need a Creative Kick?
Accidents and Trade Shows - They Happen. Are You Ready?
Is Your Competition Out-Gaming You?
Do You Know the "Basic 10"?
Expertise Needed in Aisle Eight
Planning Ahead Can Be Easier on the Feet
Has It Really Been This Long?
Wrinkled Fabric and Shipping Labels
Discovery! Is There an App For That?
The Trade Shows of September Come Early
I Got It. Sure You Do.
Viva La Difference
Prepare Yourself
We're Not Just Being Nosy
Is It Getting Too Complicated to Remain Loyal?
Lose Some Weight in the New Year
Establishing Budgets and Saving Money in 2016
So...
It's Cooler by the Lake
Training Your Exhibit Staff, Easy as 1, 2, 3, 4!
Time to Vent! (Or, Put That Linkedin Down)
Still Crazy
I Was Amazoned!
Don't Cut Off Your Nose to Spite Your Face (Or, Don't Let Material Handling Freeze the Sales Process)
The Case for Building a Better Treehouse
It Only Takes Money!
Nickels and Dimes
Kissing Frogs, Finding Princes and Trade Show Success
Tech Talk
Team Prairie
Connections
Check This Out
Going Smaller? Stay Realistic!
Captivate Like Elmore Leonard
Pixilated About Pixelation?
Can Event Marketing Be Truly Sustainable? Part Two
Can Event Marketing Be Truly Sustainable? Part One
Unexpected Item in the Bagging Area
Don't Drive Thru Please!
Again and Again, Then One More Time
Winter Blues and Convertibles
My Trade Show With Marilyn
A Must-Read For All Trade Show Exhibitors
It Wasn't Raining When Noah Built the Ark
An Open Letter
First Blog: Baby Steps
| Terms Of Use | Privacy Statement
Copyright 2012-2019 by Prairie Display/Chicago